The Ultimate Amazon Storefront Checklist and Best Practices Are you a newly registered seller on Amazon? Curious and thinking about opening an Amazon seller account, perhaps? Creating your Amazon storefront is a creative and exciting journey and with the right amount of preparation and knowledge, it can be seamless with several benefits ahead. While selling online […]
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Amazon PPC is an endless game where standing out amongst the competition in the largest global online marketplace means winning. Having an advertising expense of $11 billion back in 2020, Amazon’s ad spend is expected to increase 34% ($2.8 billion) each year. This statistic sheds light on several aspects of the situation such as the […]
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For many Amazon Brands looking to scale their business, Amazon DSP (Demand-Side Platform) is one of the first places they explore to make that happen. Through Amazon DSP, brands can automate time-consuming tasks such as buying ad placements and measuring their ad campaigns’ performance. Among the many contributors to a successful campaign, the creatives used […]
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The advancement of eCommerce technology has allowed advertisers and brands to advertise on Amazon effectively. Among those ways are by advertising through Amazon Sponsored Display and Amazon DSP (Demand-Side Platform). Known for increasing brand visibility, these ad types have respective features that allow brands to stay on top of their game. While both ad types […]